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Lip salves and butter balms are running smoothly in search engines in the US per Spate.
February 18, 2024
By: Lianna Albrizio
Associate Editor
Butter balms and lip salves are all the hype… and it’s not lip service. Summer Fridays recently released this butter balm in “Birthday Cake” in celebration of its sixth year in business. According to beauty trend tracker Spate, butter balms experience an average of 12.9K monthly searches, with a +69.3% year-over-year (YoY) rate. They face high competition with 22 market leaders including Summer Fridays, NYX Professional Makeup and Kylie Cosmetics. Bra...
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